Written by Robin
A few of us are meeting at the Rescue appeal Lounge. Destination: your living room. Robin of Beautyburg has the scoop in today’s guest post.
Rescue appeal Lounge (or RBL for short) owner and founder Ji Baek opened her first new York City nail beauty parlor in 1998 after being dissatisfied with the standards she felt she saw at other beauty parlors and spas. Today, RBL isn’t just a beauty parlor chain. It’s also a line of bath and body care products and, a lot of notably, a special brand of nail polish.
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Before she opened her first salon, Ji wondered if she really wanted to be the cliché of a Korean nail beauty parlor owner, but what Ji saw was an opportunity to elevate nail beauty parlors and set a new bar in professional nail care. “You have a great concept,” her husband said, “I’ll be by your side and help you. You can’t go through life with ‘what ifs’.”
Some of my favorite RBL polishes ($18 each)
Chinoise
Scrangie
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As a self-admitted germophobe, Ji created her spas to standards of hospital-grade cleanliness, and her approach takes overall nail health to heart.
When creating her nail polishes, Ji wanted to set herself besides other brands by bringing the same approach and discipline she brought to her beauty parlor to her nail polishes as well. She boasts that several lab technicians nearly quit trying to meet her standards, which were for a long-wearing polish made without the the use of dibutyl phthalate (DBP), formaldehyde, toluene or animal testing.
Aside from their great performance, creativity also sets RBL polishes apart. Collections are often inspired by the runway, and their shades are frequently imitated by others. famous colors like Black Russian, a black base with red glitter; Stormy, a dark gray creme; and Recycle, a deep hunter green creme, have all been replicated by larger nail lines. RBL is all about saving us from the boring hum-drum of average nail polish brands.
A few a lot more of my favorites…
Unter den Sternen
Sheer Nude
Concrete Jungle
Bikini-Unterteil
Rescue appeal Lounge also pushes forward on the creative front by connecting with their audience at their spas, and I think they realize that there’s a whole world of lacquerheads who are fanatical about nail polish.
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Not too long ago, Rescue appeal Lounge gave the opportunity to three nail bloggers to create the nail polish of their dreams. Scrangie, a purple with iridescent blue and green shimmer, came out of that collaboration, created by the author of the blog of the same name. The color is unlike anything I’ve ever seen before on the market.
If you can’t make it all the way out to new York, you can still set up your own RBL at home. Ji is also the author of Rescue Your Nails, a functional manual for home nail care. After reading it, I felt a lot more confident in my at-home manicures, and now I feel that they’re as good (and absolutely a lot more sanitary) as the ones I used to get at my corner salon.
Rescue appeal Lounge nail polishes are available through RBL’s web site for $18 each, and they do ship worldwide.
Written by Robin
Robin, aka ApplePark, is a lifelong appeal enthusiast who goes gaga for makeup, nails and French Bulldogs. She and her pet dog Marlowe can be found “beautificating” on Beautyburg.com.